Listing a house for sale on a private listing network can offer several benefits for both sellers and buyers. Private listing networks are platforms or networks where real estate agents and brokers share listings exclusively among themselves before making them publicly available on the Multiple Listing Service (MLS). Here are some benefits of using a private listing network:
- Exclusivity: Private listing networks provide an element of exclusivity. This can attract serious better qualified buyers who are looking for unique or off-market properties that aren’t widely available to the public. Exclusivity can generate interest and potentially lead to faster sales.
- Privacy and Control: Some sellers prefer to keep the sale of their property private, whether due to personal reasons or security concerns. Listing on a private network allows sellers to maintain a higher level of control over who sees the listing and when it becomes publicly available.
- Test the Market: Listing a property on a private network before putting it on the MLS gives sellers an opportunity to gauge interest and gather feedback from real estate professionals. This can help them make any necessary adjustments before the listing goes public.
- Tailored Marketing: Sellers and their agents can tailor their marketing efforts more effectively on a private listing network. They can target specific buyer segments, showcase unique features of the property, and create a sense of exclusivity.
- Faster Transactions: Some properties may sell quickly within the private network, avoiding the need for extensive public marketing. This can lead to faster transactions, which may be beneficial for sellers who are looking to close the sale quickly.
To take advantage of the Private Network you’ll need not only a successful real estate broker, you’ll need one that’s at a successful brokerage. My name is Goran Utvic, I got my real estate license in 2002 and have helped 100’s of clients with their real estate needs. I offer my clients many options like the Private Network, Public MLS, Getting Properties Ready for Sale with Minor or Major Improvements, Professional Valuations like My 50 Point CMA and genuinely love what I do to help my clients achieve their real estate goals.
HomeSmart Connect is a very successful brokerage…in July of 2023 our brokerage had over 82 million dollars in sales just for the month. The brokerage has been growing every year and there are currently 8 Chicagoland Locations * Arlington Heights * Chicago Lakeview * Chicago Edison Park * Chicago West Town * Algonquin * West Dundee * Libertyville * St. Charles. HomeSmart is proud to be named one of the Inc. 500 fastest-growing real estate companies for the fourth year in a row.
Ready to take advantage of the Private Listings Network? Call or Text 773-273-9155 Today!
-Goran